CUET Business Studies Syllabus

Detailed Chapters, Preparation Strategy... and more

The National Testing Agency (NTA), has been given the responsibility for conducting CUET (UG). It has published the detailed CUET Business Studies syllabus on the official website of CUET. Business Studies is one of the 27 domain subjects that are offered as subject choice in section II of the CUET paper. With limited time at hand, it is high time that aspiring students go through the detailed Business Studies syllabus for CUET 2024 and start preparing for it. Thoroughly going through the syllabus will help students devise a proper strategy on how to prepare Business Studies for CUET.

Comprehensive CUET business studies preparation is crucial for cracking the CUET and securing admission to any of the top colleges or universities in the country. CUET business studies syllabus is very detailed and lengthy, students must go through it very carefully and ensure that they don’t miss out on any important details. Covering the complete syllabus for CUET 2024 will give students the necessary boost in confidence and they can proceed to kickstart their CUET 2024 preparation.

Follow this article till the end to clear all your doubts regarding the CUET Business Studies syllabus, how to prepare business studies for CUET, and many other relevant information regarding CUET 2024.

CUET Business Studies Syllabus

In the table below, the detailed Business Studies syllabus for CUET has been discussed briefly.

Topics Sub-units
Unit I: Principles and Functions of Management
Nature and significance of management.
  • Management - concept, objectives, importance.
  • Nature of management; Management as Science, Art, Profession.
  • Levels of management - top, middle supervisory (First level). Management functions - planning, organizing, staffing, directing, and controlling.
  • Coordination - nature, and importance.
Principles of Management
  • Principles of Management - meaning, nature, and significance.
  • Fayol’s principles of management.
  • Taylor’s Scientific Management - Principles and Techniques.
Business Environment
  • Business Environment - meaning and importance.
  • Dimensions of Business Environment - Economic, Social, Technological, Political, and Legal.
  • Economic Environment in India; Impact of Government policy changes on business and industry, with special reference to the adoption of the policies of liberalization privatization, and globalization.
Planning
  • Meaning, features, importance, limitations.
  • Planning process.
  • Types of Plans - Objectives, Strategy, Policy, Procedure, Method, Rule, Budget, Program.
Organizing
  • Meaning and importance.
  • Steps in the process of organizing. Structure of organization - functional, and divisional.
  • Formal and informal organization.
  • Delegation: meaning elements and importance.
  • Decentralization: meaning and importance.
  • Difference between delegation and decentralization.
Staffing
  • Meaning, need, and importance of staffing.
  • Staffing as a part of Human Resources Management.
  • Steps in the staffing process.
  • Recruitment - meaning, and sources.
  • Selection - meaning and process.
  • Training and Development - meaning, need, methods - methods of training.
Directing
  • Meaning, importance, and principles.
  • Elements of Direction: Supervision - meaning and importance, Maslow’s hierarchy of needs; Financial and non-financial incentives. Leadership - meaning, importance; qualities of a good leader. - Communication - meaning, and importance, formal and informal communication; barriers to effective communication.
Controlling
  • Meaning and importance.
  • Relationship between planning and controlling.
  • Steps in the process of control.
  • Techniques of controlling.
Unit II: Business finance and marketing
Business Finance
  • Business finance - meaning, role, objectives of financial management.
  • Financial planning - meaning and importance.
  • Capital Structure - meaning and factors.
  • Fixed and Working Capital - meaning and factors affecting their requirements.
Financial Markets
  • Concept of Financial Market: Money Market – nature instruments;
  • Capital market: nature and types - primary and secondary market.
  • The distinction between capital market and money market.
  • Stock Exchange - meaning, functions, NSEI, OCTEI, Trading Procedure.
  • Securities and Exchange Board of India (SEBI) - Objectives, Functions.
Marketing
  • Marketing - meaning, functions, role.
  • The distinction between marketing and selling.
  • Marketing mix - concept and elements: Product - nature, classification, branding, labeling, and packaging - Physical distribution: meaning, role; Channels of distribution, - meaning, types, and factors, determining the choice of channels. Promotion - Role of Advertising and personal selling; objections to Advertising. Price: factors influencing pricing.
Consumer Protection
  • Importance of consumer protection.
  • Consumer rights.
  • Consumer responsibilities.
  • Ways and means of consumer protection. Consumer awareness and legal redressal with special reference to the Consumer Protection Act.
  • Role of consumer organizations and NGOs.
Entrepreneurship Development
  • Concept, Functions, and Need.
  • Entrepreneurship Characteristics and Competencies.
  • Process of Entrepreneurship Development.
  • Entrepreneurial Values, Attitudes, and Motivation - Meaning and Concept.

Now that the brief CUET business studies syllabus has been discussed above, students are advised to follow it minutely. Following that, they can go ahead and check the below-mentioned tips and strategies on how to prepare business studies for CUET 2024 effectively.

But, before proceeding let's take a look into a few crucial details about the CUET business studies paper pattern.

A few important details about CUET:

  • CUET will be the sole gateway to 250+ Universities, for UG admissions
  • In CUET 2024 the medium of instruction will be available in 13 different languages
  • The exam will be conducted online, in Computer Based Test (CBT) mode
  • The business studies question paper will have 50 questions out of which 40 questions need to be marked
  • The maximum mark is 200, +5 for a correct response and 1 mark will be deducted for each wrong answer
  • Question types will be objective (MCQs) and the duration will be 45 mins
CUET complete syllabus - pdf
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In this section of the article, let's discuss another important step towards cracking the CUET, which is how to prepare Business Studies for CUET. The article will further highlight the importance of a suitable CUET business studies preparation strategy and how it can help students maximize their CUET scores.

It is a tricky subject, and without a proper strategy on how to prepare business studies for CUET, the students are expected to encounter difficulty in covering the syllabus. Since it’s a centralized exam, the expected level of competition will be very high. A thorough preparation plan, following the strategies mentioned below, will definitely increase students' chances of scoring high marks in CUET with Business Studies.

CUET Business Studies Preparation

A brief strategy for CUET business studies preparation has been discussed below:

  • Go through the complete CUET business studies syllabus minutely
    The Business Studies syllabus for CUET 2024 is distributed over 2 sections, which are further divided into 13 units, and further divided into various sub-chapters. Given the lengthy syllabus, there is always a chance that one might miss out or forget some parts. So, before starting their business studies preparation for CUET, it is very important that students go through the syllabus very minutely and in detail.
  • Identifying own strengths and weaknesses
    This should be the first thing, once a student goes through the syllabus. Identifying strengths and weaknesses will help students structure their preparation routine in a more methodical and effective fashion. Certainly, students are advised to emphasize more upon the weaker sections and go through the strongholds as well.
  • Effective time management
    This is yet another critical step toward success in CUET 2024. Considering the weightage of marks in the actual exam and the difficulty level of each unit, the time has to be allotted accordingly. This will ensure that students use their available time judiciously, and cover the whole CUET business studies syllabus properly and on time. Creating a suitable timetable and following that strictly can enhance time management skills.
  • Rigorous practice and revision
    Simply, there are no alternatives to it. Students are advised to revise the entire syllabus or at least the important sections once they are done with the syllabus. At the same time practice is very crucial for CUET business studies preparation. The more a student practices and revises (with chapter tests, sample papers, and mocks), the better they will be prepared for the exam. This aspect will also improve time management skills during the actual exam.

Check your potential to succeed in CUET 2024 by taking the Free Mini Mock now! Attempt the mock by clicking the button below.

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Without losing any more time, go through the entire business studies syllabus for CUET and start your CUET business studies preparation at the earliest. The steps described above will help students with how to prepare business studies for CUET.

Put your best foot forward and begin the journey towards scoring high marks in CUET 2024, and securing admission to any of the top colleges or universities in the country.

CUET is expected to be a major turning point in the history of higher education in India. Ramp up your preparation to ace the CUET and give your best.

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