Updated on 4th March 2025 | 12:39 p.m. | #MBAinBusinessAnalytics
MBA in Business Analytics: It is a study that marries management aspects of business with techniques of decision-making by data. It aspires to enable the individual to acquire analytical skills, statistical tools, and data interpretation so as to be fit in finding solutions to business problems. The Business Analytics Subjects that build the major courses of business, like finance, marketing, and operations, include data analytics, machine learning, predictive modeling, and business intelligence tools. Students work with live datasets to analyze the data, understand patterns, and use the output to further enhance their business practice.
There are plenty of job opportunities after MBA in Business Analytics. There is a vast field graduates can look forward to pursue jobs in consulting, data science, business intelligence, and strategic planning across different sectors, financing, e-commerce, health, etc. MBA in Business Analytics is for people who intend to use data to make intelligent economic decisions and develop businesses.
Read the article to know more about MBA in Business Analytics, Online MBA in Business Analytics, MBA in Business Analytics Syllabus, and MBA in Business Analytics in India.
An MBA in Business Analytics is a specialized business management program that combines conventional programs with data decision-making. It prepares executives to work on huge datasets, carving out superficial insights, and analytics-enabled applications to address real-world business issues.
An MBA in Business Analytics would train individuals for roles such as Business Analyst, Data Scientist, Marketing Analyst, and Business Intelligence Manager-within the key domains of finance, healthcare, e-commerce, retail, and technology. As more attention is given to the quality of data-driven decisions, MBA in Business Analytics shapes real outstanding capabilities to professionals that matter in driving the businesses of nowdays with data-supported decisions that innovate and propel the business into a very efficient future. This course is for those who want to mix business sense with technical capabilities to deliver exceptional business solutions. With this career specialization in demand, the professionals and the aspirants can get hands-on experience with the required business analytics tools for this industry.
Given the high demand for MBA in Business Analytics, it's advisable to gain insights into this field before selecting it as a specialization. Understanding its features in advance can be highly beneficial. The following are important features of such an MBA that one needs to consider before opting to pursue an MBA in Business Analytics:
Features Of MBA In Business Analytics |
|
Feature |
Description |
Course Name |
MBA Business Analytics |
Course Level |
Postgraduate |
Course Duration |
Typically, 2 years ( full-time) |
Specialization |
Business Analytics |
Entrance Exams |
CAT, MAT, XAT, CMAT, SNAP, etc. |
Course Fee |
INR 5-25 lakhs (varies depending on the college) |
Average Salary |
INR 6 Lakh to INR 21 Lakh |
Best Colleges |
Indian Institute of Management (IIMs), Symbiosis Centre for Information Technology (SCIT), Great Lakes Institute of Management, SRM Institute of Science and Technology, Amity Business School |
Mode of Study |
Full-time, Part-time, Online, Distance |
Note: The course fee and the average salary aforementioned are subject to change and may vary.
An MBA in Business Analytics would serve as a launching pad for professionals who want to mix the great wisdom of business strategy with the foresight of data-based decision-making. Here are some compelling reasons for doing so, which go as follows:
The demand for business analytics professionals is typically very high now, and in a fast and competitive world, companies depend on data-driven insights to find solutions to their strategic problems. Business analytics professionals create a bridge between raw data and actionable business strategies. So, industries such as finance, healthcare, retail, and technology are under-resourced with enough analytics specialists.
Below mentioned are some of the reasons one should pursue MBA in Business Analytics.
The admission process for MBA in Business Analytics has a certain procedure to follow, which goes as follows:
The course subjects for MBA Business Analytics would vary according to colleges, but with some subjects common, it can also offer the entire 2-year duration. The semester-wise breakup for MBA Business Analytics is as stated below:
MBA in Business Analytics Syllabus |
|||
Semester I |
Semester II |
Semester III |
Semester IV |
Principles of Management |
Operations & Supply Chain Management |
Machine Learning for Business |
Strategic Management |
Managerial Economics |
Corporate Finance |
Big Data Analytics |
Capstone Project |
Financial Accounting & Reporting |
Data Visualisation and Business Intelligence |
Predictive & Prescriptive Analytics |
Business Process Automation |
Business Statistics & Analytics |
Database Management System |
Digital Marketing & Web Analytics |
Ethics & Legal Aspects in Business Analytics |
Marketing Management |
HR Management |
Financial Analysis |
Customer Analytics & CRM |
Organizational Behaviour |
Business Research Methods |
Risk Management and Data Sciences |
Entrepreneurship & Innovation in Analytics |
Regarding the prospects offered after the program, which is also an important consideration while selecting a good B school for pharma specialization, some of the leading B schools in India have been compared on the average, median, and highest CTC along with their respective fee structure in the table below. The MBA Business Analytics fee structure varies directly for institutes, but even among such diversities, ROI proves to be another important consideration. This comparison renders various insights to aspiring marketers with respect to their placement scenarios and costs of their programs as overleaf:
Top B-schools Offering MBA in Business Analytics |
|||||
S.No. |
B-Schools |
Avg CTC (in LPA) |
Median CTC (in LPA) |
Highest CTC (in LPA) |
Fees (in LPA) |
1 |
IIM Bangalore |
35.92 |
32.50 |
- |
26.00 |
2 |
IIM Calcutta |
35.07 |
33.67 |
115.00 |
31.00 |
3 |
MDI Gurgaon |
25.50 |
24.20 |
63.30 |
16.70 |
4 |
NMIMS Mumbai |
25.13 |
- |
67.70 |
10.50 |
5 |
SP Jain |
33.00 |
31.50 |
81.00 |
21.00 |
6 |
GLIM |
15.10 |
- |
37.00 |
20.80 |
7 |
IIM Ahmedabad |
- |
25.76 |
70.00 |
26.50 |
8 |
IIM Kashipur |
15.04 |
15.03 |
29.86 |
17.30 |
9 |
IIM Ranchi |
19.13 |
16.88 |
34.91 |
17.50 |
10 |
LBSIM |
12.24 |
- |
16.67 |
16.50 |
11 |
ISB |
33.25 |
32.00 |
- |
- |
12 |
IMT Ghaziabad |
17.35 |
16.00 |
34.00 |
21.53 |
13 |
BITS |
15.90 |
17.00 |
22.00 |
13.43 |
14 |
SCMHRD |
24.28 |
22.80 |
38.00 |
27.06 |
15 |
Welingkar |
12.88 |
12.00 |
40.00 |
|
16 |
IIFT Delhi |
29.10 |
26.50 |
76.50 |
17.80 |
17 |
IIT Kharagpur |
- |
- |
- |
10.50 |
Note: We sourced the above data from the official websites of the mentioned B-schools. For further clarification on the average, median, and highest packages of these B-schools, consider visiting their official websites.
An MBA in Business Analytics provides access to a diverse array of stimulating and profitable career opportunities in various sectors of the data analytics industry. Here are some of the most sought-after options, which go as follows:
Career Opportunities After MBA in Business Analytics |
|
Role |
Description |
Business Analyst |
Provides decisions and operational efficiency improvements through business data analysis. |
Data Analyst |
Data collection, cleansing, and analyzing in order to drive actionable insight. |
Business Intelligence (BI) Analyst |
Provides dashboards, reports, and visualizations for strategic understanding. |
Analytics Consultant |
Provides guidance to help companies make decisions and optimize based on data. |
Risk Analyst |
Evaluates financial and operating risk using predictive analysis. |
Credit Risk Analyst |
Checks credit worthiness for a bank and fintech firms. |
These are a few of the top Indian MBA B-schools that hold an MBA in Business Analytics from both the private and government sectors, covering the said area of specialization under Business Analytics, and a list of the top B-schools that must be considered while thinking of an MBA in Business Analytics:
Top Colleges Offering MBA In Business Analytics |
|
IIM Kashipur |
IIM Bangalore |
XLRI Jamshedpur |
IIM Calcutta |
MDI Gurgaon |
IIM Lucknow |
SPJIMR |
IIT Delhi |
SIOM |
IIT Madras |
Most MBA companies hiring for Business Analytics are usually multinationals that utilize data for the competitive edge that it grants them. Such companies seek data analytics professionals who can extract actionable insights from complex datasets and align analytics strategies with business objectives. Apart from business applications, these firms look for candidates who have statistical analysis, machine learning, big data tools, and business intelligence as their primary skill. Here is the table following the same, which goes as follows:
Top Recruiters in Business Analytics |
|
Amazon |
Myntra |
Flipkart |
Nykaa |
Walmart |
Zomato |
Reliance Retail |
Swiggy |
Big Basket |
Cipla |
Yes, MBA in Business Analytics provides a wide range of opportunities with top position roles like Business Analyst and Market Research analyst, etc.
An MBA in Business Analytics provides opportunities for a variety of leadership roles in India.
The entrance exams required for getting admission in MBA in Business Analytics are CAT, XAT, NMAT, SNAP, etc.
Analytical and critical thinking, proficiency in R, SQL, and Tableau, Business acumen, and decision-making.