Roles like performance & growth marketing are specialized roles & the skills needed to pick these are not currently being taught in a traditional MBA. A lot of on the job upskilling is required for people getting into these roles. There exists a strong supply & demand gap which the course from Digiaccel caters to. We are eagerly looking forward to hire fresh talent form Digiaccel.
What has changed in the last 2-3 years is the way consumers experience brands. It is now a challenge to find people with specialised skills who understand this. Marketers that understand growth is where we want to put our money. This is one of the reasons we are partnering with expert organizations like Digiaccel. Hence, we look forward to hiring students from Digiaccel at HUL.
Today, the talent in the industry understands mainly two publishers Meta (Facebook) or Google. However, the role of retail media (ads on amazon, flipkart, etc) has grown rapidly. There is a need for talent that understands deployment of media on these channels and the business impact they can create. The current MBA curriculum does not touch upon retail media which is far from the reality.
Digital and eCommerce have changed marketing but talent has not kept pace with the change. It becomes a task to upskill the talent that does not come with specialised skills. We have partnered with Digiaccel to build the marketing talents of the future. I look forward to seeing some of you here working in roles at HUL.
Our exclusive placement season begins in the last 2 months
of the program. Our program partners will be hiring for roles
with an expected average CTC of 12+ LPA.
The curriculum helped in developing an in-depth understanding of driving growth and profitability in eCommerce businesses. The simulations were very effective for practicing decision making in real-life situations. The mentors did a fantastic job in solving doubts and bringing in their industry expertise.
Digiaccel has helped me gain future ready skills and enhance my existing skills. The sessions are taken by industry experts who share their years of experience. I have become inquisitive about the world of ecommerce and have started looking at things online with a different lens thanks to Digiaccel.
I used to find it tedious to wade through a sea of content on the digital ecosystem. Digiaccel helped address this by providing a structure to my ecommerce understanding. I think the course has been the best investment of my time - it’s easy to see how Digiaccel will help in my career as a budding manager.
Digiaccel's course helped me understand the eCommerce channel as a critical business and growth driver within today's ecosystem. The mentors come with solid hands- on knowledge and the simulations were great in driving the practicality of the concepts. Not many courses are available in this area and Digiaccel is one of the best!
Ex Marketing Manager
Chief Operating Officer
Ex Business Dev. Head
Strategy Head
Strategy Principal
Ex Marketing Director
Vice President Marketing
Business Streategy
ex Media Director
VP of Sales
Partner
Marketing Manager
CA, Founder
Ex. Head of eCommerce
Scholarships options available for deserving students. Apply now to learn more.
Awarded to best performers in the entrance test and personal interview round for Digiaccel.
Awarded to best performers in the entrance test and personal interview round for Digiaccel.
Awarded to best performers in the entrance test and personal interview round for Digiaccel.
Awarded to best performers in the entrance test and personal interview round for Digiaccel.
Awarded to individuals with household income below 8 lakhs per annum.
Awarded to best performers in the entrance test and personal interview round for Digiaccel.
Core Courses
Core Courses
Core Courses
Core Courses
